Are These Struggles Familiar?
😔 “I have ideas, but I’m clueless on what moves to make next?”
😣 “My lack of direction and confidence keeps me stuck in the same place.”
😩 “I know what I want, but how do I make a plan to put into action?”
I get it, you’re tired of feeling creatively stuck...
...Like you’re the only one who doesn’t “have it all figured out” yet.
now imagine what’d it feel like…
🎲 Betting big on yourself and seeing your hard work pay off…
💪 Gaining confidence in the current AND future moves you’re making…
🤝 Having a tight-knit support system around you to lean on…
You can put yourself on the right path for these results RIGHT NOW.
WITH AN ENTIRE YEAR’S WORTH OF STRATEGIC ACTION
(Or select a quarterly session that speaks toward your biggest struggle.)
student success stories
“Scotty lit a fire in me that I continue to feed. He built my confidence to a level that I know I can achieve anything I set my mind to.” - Crys Goure
“I feel stable about who I am as a creative in a strategic and planning sense. Scotty works with creatives in a way that leaves us feeling ready to move forward on our own.” - Sarah Acevedo
“Scotty guided me to take control of my situation and work towards my goals once and for all. I decided then to invest in myself and I haven’t looked back.” - Wilmar Colmenares
Introducing…
The Side Hustler’s Boot Camps
A QUARTERLY 3-Week LIVE Group Coaching Workshop
Designed to help you lay a foundation and take the next steps in your creative pursuits.
These QUARTERLY BOOT CAMPS ARE for...
Creatives, content creators, and aspiring entrepreneurs who want to:
🔥 Build a personal brand in a non-gross way.
🔥 Master their limited time and boost productivity.
🔥 Create consistent work that lights them up.
🔥 Grow an engaged community that supports their work.
🔥 Confidently communicate their value to the world.
🔥 Tap into systems, processes, and result-producing habits.
An Entire Year…
(Or selective session choice…)
Of scalable and measurable:
Growth
Support
Accountability
‘22 quarterly agendas:
Q1: Mindset, Planning & Strategy (1/29-2/18)
Q2: Focus, Prioritization & Productivity (5/14-6/3)
Q3: Voice, Style & Intentional Projects (8/13-9/2)
Q4: Messaging, Positioning & Self-Promo (November)
You can’t cheat the process!
You can’t expect big results to come your way if you haven’t built your foundation and framework.
what’s included in the boot camp
3 Weeks of Group Coaching
Experience the transformation of powerful group coaching and accountability within 21-days.
2x weekly Coaching Calls*
Saturdays: Teaching + Breakout Sessions (60-min)
Wednesdays: 1:1 Hot Seat Coaching (90-min)
3 Interactive Exercises
Each 4 quarterly Boot Camp will work through the 4 sections of the Side Hustler’s Handbook course.
Private Community Access
We’ll use a private Discord Hub for calls, accountability, and connecting with your family
Accountability Threads
Exercise Check-In Threads for max accountability (so you’re NOT wasting your money)
Access to Me
Myself and my Admins are in the trenches with you answering your questions and providing feedback
* All calls will have replays provided.
Get Clarity, Take Action
If you show up, do the work, and engage with your family of fellow grinders...
YOU AND YOUR CREATIVE PURSUITS WILL RADICALLY TRANSFORM TO THE NEXT LEVEL.
investment is less than:
📦 A Nintendo Switch Lite. ($199)
🍻 A weekend of dinner + drinks. ($200+)
📺 A Premium year’s subscription to Netflix. ($216)
Massive Growth can happen in 3 weeks
This is your opportunity to stop winging it and guessing what moves to make each day.
This is your chance to look back a year from now and see actual progress versus being in the same spot year after year.
student success stories
“I gained confidence working with Scotty while finding clarity in why I chose to create, who I can help, and how to reach/engage with an audience.” - Nick Sanchez
“Thanks to Scotty, now I’ve learned that the more consistent I am, the better my skills get and I am able to see the progress and growth that I’m achieving.” - Brittany Nielsen
“Scotty has a solid understanding about how to build his students' confidence in creating work they’re passionate about and giving them the tools and encouragement to do it” - Morrell Cravens
SCOTTY RUSSELL HERE 👋
I’m Scotty, a coach, artist, designer, podcaster, speaker, (and a husband and rad dad to 2 kids and 3 cats) making moves out of Cedar Falls, Iowa.
After 5.5 years of side hustling outside my Corporate Cubicle, I made the full-time leap to Side Hustle Coach in January 2020.
I’ve since scaled this into a 6-figure creative business and have coached thousands of students worldwide. 🤯
My mission is to help creatives blaze their own path to side hustle success with mindset, motivation, and marketing.
I hope I get a chance to work with you too during a quarterly Side Hustler’s Boot Camp.
FAQs
Q: when does ENROLLMENT START AND END?
Enrollment for upcoming quarterly Boot Camps will sent to you via email if you’re on the Waitlist well in advanced so you’re ready!
Usually the enrollment period lasts for 7 days (Wednesday 8am CT - next Wednesday 8am CT) and begins the following Saturday.
Q: when Do the Boot CampS take place?
Q1: Took place January 29th - February 18th.
Q2: Took place May 14th - June 3rd.
Q3: Took place August 13th - September 2nd.
Q4: Will take place early November.
2023 Dates TBD
Q: what date/times are the group calls?
Saturdays are Teaching Calls with Breakout Sessions from 2 - 3 pm CT.
Wednesdays are Hot Seat Coaching Calls from 11 am - 12:30 am CT.
Tuesdays are optional Admin led Support Calls from 12 pm - 1 pm CT
You can show up late and leave early based on your schedule!
Future changes could be made based on schedule.
Q: Will There Be Replays?
Replays for all calls are available located within the Private Community Discord Hub.
Q: am I behind/missing out if I miss a boot camp?
Short answer: NO!
These Boot Camps are designed to build off each other for an entire year’s worth of growth, support, and accountability.
BUT, they’re also setup were you could join a one-off session and still get an insane amount of value.
Overall, these boot camps + exercises are “evergreen” meaning if you attended Q1 in 2022, you’d still find a ton of value in Q1 in 2023.
The exercises are meant to be revisited 1-2 times per year as we grow, evolve, and change so much.
Not to mention each Boot Camp will get more dialed in as I listen to feedback and surveys at the end to improve the upcoming experience!
Q: how is the boot camp different from…
1. Other Boot Camps?
In 2021, I held a Beta Boot Camp that crammed 6 different topics into a 2-week span with once-a-week calls…it was overwhelming, to say the least.
I’ve spent over 6 months planning the 4 quarterly 2022 Boot Camps and breaking them into 4 agendas that flow and build off each other to create a measurable year of accountability, support, and growth.
3-weeks of 3 highly-actionable exercises plus 2 weekly calls allow us to go deeper so you can get more bang for your buck!
The quarterly Boot Camp agendas are:
Q1: Mindset, Planning & Strategy
Q2: Focus, Prioritization & Productivity
Q3: Voice, Style & Intentional Work
Q4: Messaging, Positioning & Self-Promo
2. The Side Hustler’s Handbook?
Based on feedback, many asked for a way to have extra accountability and support through working through the Handbook exercises, hence the Boot Camps were born.
The goal of all 4 quarterly 2022 Boot Camps is to work through each of the 4 sections of the Handbook with additional access and support from me in a live coaching, hyper-accountability setting as opposed to working at your own pace on your own.
3. The 12-Week Coaching Program?
Consider the Boot Camp a taste of the full Side Hustler’s Coaching Program. This is 12-Weeks within an intimate, yet intense setting that surrounds you with 8-10 creative souls.
The full program is designed to help you get serious about what you want while giving you the tools to get there.
It also helps you define what you want out of your side hustle while plotting a course to succeed in it.
You then become a part of the Alumni Family ecosystem upon completion where your family/support system grows tenfold.
student success stories
“Not only gave Scotty me LOADS of value based on his experience, but he gave me hope, important insights and I gained a lifelong friend.” - Benny Jenssen
“I thought I had to do everything myself but learned that I really do need others to go far. Besides Scotty being a freaking boss coach, he is a community wizard, connecting a bunch of strangers together turning them into a family.” - Nancy Luo
“Scotty really helped me see what I was capable of and what I should do more of. My follower growth has grown substantially and my engagement rate has skyrocketed! I'm confident and proud of my work now!” - Charlie Jeffery