PP 173: Zulfa of The Cosmic Feminist on Creating Connection With Your Brand
It’s extremely hard to gain traction in your creative pursuits if you don’t connect with what you create.
How can you attract your ideal client or connect with your true tribe if you don’t show up as yourself both in-person AND online?
Today, I’m stoked to share the story of my friend Zulfa. You may know her as The Cosmic Feminist.
She’s a badass illustrator based in Washington D.C.
Her coined term Cosmic Feminism refers to her fascination with the Universe & her support for women’s rights and empowerment on a cosmic proportion.
I’ve watched her Instagram blow up over the past year because she’s tapped into her voice and artistic style.
She’s now crushing it in the merch game through her cosmic shop and working with socially conscious organizations that align with her values and beliefs.
On today’s episode, we chat about:
The power of niching down.
Building your buckets of interest.
Trusting your instinct.
Creating connection by being you.
Selling products, sushi, and more!
If you’re tired of playing it safe and ready to connect with your true self so you can connect with others, then this episode was made for you.
Connect With Zulfa
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Credits
Music - Blookah
Executive Assistant - Paige Garland
Photo & Video Specialist - Colton Bachar
Social Media Coordinator - Hannah Schick
Animation Specialist - Greg D'Amico