PP 207: Becca of the Happy Ever Crafter on Pricing Your Creative Work
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Simplifying the World of Pricing
Are you in a position where you want to start making money from your creative craft?
Do you struggle with knowing how to confidently price your work and communicate the value you provide?
If so, we got you covered! We’re going heavy into the rollercoaster world of pricing and reduce the fear and headaches that typically come with it.
We welcome Becca Courtice of The Happy Ever Crafter back to the show today.
She’s been building her calligraphy and lettering empire over the years by way of education, digital products, community building, client work, and marketing.
Becca is a beast in the social media world. She’s amassed audience totals of over 200k on both Youtube and Instagram, almost 100k as of recording on TikTok, plus a large, engaged community on Facebook.
Safe to say, she knows her shit—especially when it comes to pricing.
Both of our audiences tend to struggle with this topic, so we figured why not link up again and dive deeper to help simplify the game for you even further?
In today’s episode, Becca and I chat about:
Simplifying the world of pricing for creatives.
Making the mindset shift from hobbyist to creative business.
Understanding and communicating your unique value.
Steps for determining your private hourly rate.
Flipping on the marketing switch and so much more.
She also has a killer free webinar you can attend if you’re craving more.
If you’re ready to turn pro, monetize your creative talents, and take yourself more seriously, this episode was made for you.
Best Deals on top Design Resources
G.A.R.M. Co. - Use PIZZA20 for 20% OFF premium courses, brushes, textures, and fonts. Shop here.
Engaged Community Guide - A FREE guide for growing an audience around you and your work. Download here.
Happy Money Course - Generate passive income by transforming your artistic passion into a digital product. Enroll here.
The Lettering Pricing Handbook - A handbook and video series helping letterers get paid their worth. Purchase here.
Lauren Hom’s Classes - Use PERSPECTIVE10 for 10% OFF Lauren’s premium classes. Shop here.
Design Cuts - Download your FREE Ever-Expanding design resources bundle pack. Download here.
Note - These are affiliates meaning a small portion of your purchase goes back into supporting the growth of the podcast.
Credits
Music - Blookah
Executive Assistant - Paige Garland
Photo & Video Specialist - Colton Bachar
Social Media Coordinator - Hannah Schick
Animation Specialist - Greg D'Amico