The Power of Connecting Your Story to Your Work
Get Paid to Play Series
We’re back with a 5-part FREE training series designed to help you become a professional who gets paid to play.
This will be an ongoing theme each week where you can take what you’ve learned to the next level in the upcoming 3-Week Group Coaching Boot Camp which opens for enrollment Wednesday, August 9th, 12 PM CST. 🗓
In 21 days, you’ll learn how to curate, execute, and leverage the intentional work you love to create.
Note: Click the image to watch the replay. Continue below to read the blog.
Click to watch the Instagram Live Training Replay
Your Story is a Powerful Asset
Do you struggle to find the connection between your work and your story?
Do you think even if you tried, no one would care anyway?
I used to think my story wasn’t special and that no one would care about what I had to share…
Which resulted in a season where I was creating for the wrong reasons.
I learned quickly that your story is one of your most powerful assets.
In fact, connecting and sharing my backstory with my art was the catalyst for my side hustle to take off. 🚀
More specifically, sharing my story:
Helped me grow my social following + land clients.
Got people invested in my art and early days of merch.
Landed me my first of many speaking opportunities.
Sparked the early days of traction with my blog and then podcast.
Grants me invitations to a lot of podcast interviews.
No one can replicate your experiences or the adversity you’ve overcome in your life.
By locking down your story and even sharing the ugly (not just the highlights):
It helps someone else feel seen, understood, and not alone.
It becomes a permission slip for someone to share their own story.
It cultivates a loyal following because they see themselves in your journey.
Most of all, it reveals more about you…
Like where you’re hiding, where you’re hurting, and areas of potential, growth, and opportunity to tap into.
That's where my game-changing Secret Sauce exercise comes into play that's mandatory for my premium 12-Week Spring and Fall Programs to complete.
Within it, there's a section where I guide them on how to intentionally share their full story.
It's hella uncomfortable, but damn, do the results speak for themselves.
Below are 3 testimonials from students who completed the Secret Sauce exercise and experienced some major internal insight + external traction. 🔥
NOTE: You’ll get to do this very same assignment in my upcoming 3-Week Boot Camp if you want to unlock your powerful asset!
Student story wins
The biggest thing I learned through writing my story was the number of hard times I had forgotten I had made it through.
I can honestly say that I've accomplished way more than I've let myself be proud of.
I actually had an unexpected client hire me strictly because they were able to learn more about me and my work on my website.
It also led to having a few speaking opportunities at creative conferences—a bucket list item when I first started working with Scotty.
I’m not a reflective person...
So being tasked to write my story down revealed how all the hard times compounded over the years.
The exercise showed me how aimless I’d been most of my life, but at the same time really showed me I’d achieved more than I’d realized.
Completing this exercise played a pivotal role in my 80s and 90s nostalgia-themed artwork.
In the past year, I've been able to leverage my Secret Sauce to make $20k+ off my art and have shared my story now in multiple podcast interviews.
Writing out my story gave me a deeper understanding of my why—why I create my work and who I’m creating for (which is my past self).
It helped reveal the next steps with my art and the ability to build like, know, and trust with my audience.
Not to mention I had this interaction with someone who got to know me through my website.
Leverage Your Story
Dope right?
What's funny is each one of these rockstars was convinced their story didn't matter.
All 3 of these students originally started working with me during one of my quarterly 3-Week Boot Camps...
They tapped into so much growth in 21 days that they decided to go deeper down the rabbit hole with me in the more in-depth 12-Week Program. 🤝
Now their story is an insanely important asset they use for every aspect of their brand and business…
Whether it’s storytelling in their art or leveraging their story to connect with clients or an audience.
There's no reason you can't experience these types of wins that I’m spotlighting in the near future.
I hope you're starting to catch a little glimpse of just how important your story is...
And that it's possible to connect it with your art!
ACTION ITEMS
Step 1. Start with a blank Google Doc or piece of paper and brain-dump your life story novel.
Step 2. Give yourself 30-60 min at a minimum and let it pour out of you with zero polish or editing.
It doesn't have to be perfect—bonus points if you email scotty@perspective-collective.com your answers with me!
NOTE: If you do these Action Items and decide to join the next Boot Camp Session (details below)...
You'll have a head start as I'll show you how to leverage your story more intentionally within the 3 exercises you'll complete during the session.
Let’s Work Together 🤝
Looking for some extra guidance and accountability on how to get paid to play like a professional?
If so, you'll love the upcoming 3-Week Boot Camp that focuses on Purposeful Play (8/21 - 9/10).
In 21 days, you’ll learn how to curate, execute, and leverage the intentional work you love to create.
Consider learning more below about how to join an upcoming 3-Week Boot Camp. 👇🏻
Note: Missed this Boot Camp? Joining the Waitlist below will still keep you updated on the next session!
JOIN THE BOOT CAMP WAITLIST
The Side Hustler's Boot Camps are quarterly 3-Week Group Coaching Workshops to help grow your creative biz + brand.
Soak up a year’s worth of measurable growth, support, and accountability, or take one-off sessions to tackle your current biggest struggle.
Expect challenging exercises, a private community, 3 weekly live calls, and more.
Join the Waitlist for updates + 1st dibs at enrollment.
